The word “enthusiasm” kind of gets a bad rap, doesn’t it? It seems like a watered down word by today’s standards. In More Encouragement for the Sales Professional, Bryan Flanagan reminds us that it wasn’t always an eye-roll inducing word and that it doesn’t have to be anymore by teaching us the three A’s of approaching life with enthusiasm.
“The origin of enthusiasm,” Flanagan beings, “comes from the Greek root word entheos,” meaning “the god within.” A much more powerful analysis of the word, right? Flanagan takes it one step further and discusses how Zig Ziglar’s book See You At The Top, uses an acrostic to describe the power of the last for letters of the word enthusiasm: I Am Sold Myself.
Knowing that you have the power within—“the god within,” if you will—and embracing that inner strength puts you on the right track to success. Ready to take it to the next level? Just follow the three A’s of approaching life with enthusiasm.
1. ACTIVATE your motivators.
Why are you in the line of business that you are? Why did you make that phone call, that business trip, or that contract? We can find inspiration in a myriad of goals: growth, stability, financial security, personal freedom, etc. Figuring out what exactly it is that motivates you at work will help you focus in on that goal and direct all of your enthusiasm in that direction.
2. ANALYZE what you need to do.